A few months ago, Youtube was flooded with drama surrounding The Sidemen and naturally it involved a lot of corny diss tracks, which on a side note seems to be a very popular way of gaining views in 2017.
Anyway, yesterday KSI released a video explaining whether the beef was actually real or not. In short, the first video was meant to be a bit of a joke, but then the rest of The Sidemen jumped on board and it got more serious...albeit was never anything major.
So, the cynic in us thinks it was a ploy to gain views and Youtube cash which perhaps went on a bit longer than was originally planned. As KSI joked in the beginning of the video, his diss songs gained tens of millions of views, as did the other Sidemen. We have spoken about this before on this blog regarding Ricegum; that Youtube diss songs can easily gain tens of millions of views per video - and it seems that this is the case here.
As of right now, the 'beef' has stopped (if you could ever actually call it that) and probably won't happen again, but in the meantime the videos have all done very well commercially and will continue to sit at get views, making people like KSI even more money whilst his fans wait for the next over-the-top style video he releases.
To clarify, the beef was not ever truly serious but did evolve into something which possibly did get more personal than originally intended, whilst succeeding in gaining both KSI and The Sidemen masses of views. Once again, there are no losers it seems in the land of Youtube diss songs. Hopefully this 'saga' is over and is confined to the depths of Youtube history.
- Youtube Drama
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